Allow me to start with a confession: Both when I applied to college, and when I applied to graduate school, I ultimately chose the most prestigious institution I was accepted into both times. Each time, I did this to the exclusion of at least one other campus that felt like a better fit. While this has worked out well for the most part, if I had it to do over again, I would at least seriously consider making a different choice. Having advised hundreds of students over the years, if I can make only one suggestion about where your son or daughter goes to school, it would be to pick a campus that feels like a strong fit.
I know that prestige has allure. I understand bragging rights when you are talking about your son or daughter, or in terms of whatever sticker you put on the family vehicle. Under duress, I will even admit that Cardinal red or Harvard’s Crimson are nice colors. But it’s not the way to choose a college.
During the next 4 (give or take) years of your child’s life, they will encounter people, ideas, and opportunities that will shape them significantly into adulthood. They will find fields of study and ideas that thrill them, some of which they will pursue, and some of which they won’t. They will eventually get jobs that may or may not relate to their field of academic study. They key thing to focus on is finding a college experience that helps them get pointed in a direction that resonates with who they are.
A longitudinal Gallup study released in 2014 came to a conclusion that surprised many people, but resonated with my own professional experience. Where you went to college matters much less than how you went to college. Did your experience connect you to a job or internship? Did it feature a study-abroad option that changed your life? Did student clubs or activities become the thing about college you would remember for the rest of your life? These were the things that mattered, along with one other absolutely huge factor, that we will save for another post- the presence of a mentor.
So, here’s my suggestion- shoot for the moon, and apply to some prestigious schools. See if you (or your child) gets in. Visit them. Try them on for size. But ultimately, be receptive to the possibility that the “right” school might not be the “best” one. A prestigious school, that is considered “one of the best” can confer many benefits- but, in terms of positively impacting the rest of your life, the more important question is whether or not it was the best school for you. I know such a decision might lack allure- but it just might change your life for the better.
-Jess